Web Designer to a Freelance Web Designer - The Mystery
Web Designer to a Freelance Web Designer - The MysteryAuthor: esourceittechnologies |
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Web Developer - Technologies to LearnAuthor: esourceittechnologies |
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Jovil ATW Poster Print DesignAuthor: esourceittechnologies |
Website Design and Print Design Portfolio -The Singapore FinTech Consortium Website Design & GetCapital Poster Print DesignAuthor: esourceittechnologies |
Website Design and Print Design Portfolio - Freelancer Website Design & Annamalai Alumni Trifold 1 Print DesignAuthor: esourceittechnologies |
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Website Design and Print Design Portfolio - Amitec Website Design & Annamalai Alumni Poster Print DesignAuthor: esourceittechnologies |
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Singapore Fintech - Website Design PortfolioAuthor: esourceittechnologies |
Logo Design portfolio - CMRAuthor: esourceittechnologies |
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Logo Design portfolio - GMTRAuthor: esourceittechnologies |
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Website Design and Business Card Design Portfolio - Real Options Valuation Website Design & Erwin's Toy Car Business Card DesignAuthor: esourceittechnologies |
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Website Design and Business Card Design Portfolio - Polish Lounge Website Design & Alternative Capital Business Card DesignAuthor: esourceittechnologies |
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Website Design and Logo Design Portfolio - QC Translation Website Design & The Heralding Logo DesignAuthor: esourceittechnologies |
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Website Design and Logo Design Portfolio - Positive Safety Website Design & Polish Lounge Logo DesignAuthor: esourceittechnologies |
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Visiting Singapore? – Don’t miss these Tourist AttractionsAuthor: esourceittechnologies |
“A small city with sheen of Wealth – Singapore"
A playground of rich people, the land of beauty and luxury, multi-cuisine and end-less shopping. Yes, Singapore is what I am referring to. This futuristic city provides the Tourist with family friendly attraction and public transportation that provides great convenience to move around Singapore. English prevails everywhere supporting the fellow Tourist for any guidance and multi-cuisine restaurants satisfying them with rich and healthy food.
Should you visit Singapore as a Tourist, it’s time for you to visit the below listed Tourist attractions and cherish the beauty of Singapore (you would sure regret later, if missed)
- Marina Bay Sands
- Gardens by the Bay
- China Town
- Botanic Gardens
- Singapore Flyer
- Little India
- Changi Chapel and Museum
- Fort Canning Park
- Singapore zoo
- Orchard Road
- Sentosa Island
- Asian Museum
- Clarke Quay
- Granite Island (Pulau Ubin)
- Jurong Bird Park
- Buddha Tooth Relic Temple
- Temple of 100 lights
- Flower Dome
- Marina Barrage
- Kusu Island
- Adventure Cove Waterpark
- Universal Studios
- China Square Central
Being a Web Designer Singapore, I have visited and cherished all the above listed Tourist attractions and it’s my great pleasure to share you the significance of each destination in the forth-coming articles to help my fellow tourists!
Have a Good day!
Website Design and Logo Design Portfolio - CV Roda Jati Website Design & Goals HQ Logo DesignAuthor: esourceittechnologies |
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Website Design and Logo Design Portfolio - Annamalai University Website Design & GMTR Logo DesignAuthor: esourceittechnologies |
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Website Design and Print Design Portfolio - Spa Infinity Website Design & Biocon Brochure Print DesignAuthor: esourceittechnologies |
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Website Design and Print Design Portfolio - GetCapital Website Design & Virtual Overdraft Print DesignAuthor: esourceittechnologies |
Website Design and Print Design Portfolio - Bansea Website Design & SMC 1E Poster Print DesignAuthor: esourceittechnologies |
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Website Design and Logo Design Portfolio - Real Options Valuation Website Design & BioCon Logo DesignAuthor: esourceittechnologies |
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Website Design and Logo Design Portfolio - ALCO Website Design & Starap Logo DesignAuthor: esourceittechnologies |
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Website Design and Logo Design Portfolio - Young Stars Tuition Services Website Design & Payup Please Logo DesignAuthor: esourceittechnologies |
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Website Design and Print Design Portfolio - Leisureman Media Website Design & Jovil ATW Poster Print DesignAuthor: esourceittechnologies |
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Website Design and Print Design Portfolio - Jovil Landing Website Design & Annamalai Alumni Trifold 2 Print DesignAuthor: esourceittechnologies |
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Website Design and Print Design Portfolio - Freelancer Website Design & Annamalai Alumni Trifold 1 Print DesignAuthor: esourceittechnologies |
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Website Design and Print Design Portfolio - Amitec Website Design & Annamalai Alumni Poster Print DesignAuthor: esourceittechnologies |
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Website Design and Print Design Portfolio - Ace Educators Website Design & Mun Book Print DesignAuthor: esourceittechnologies |
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Website Design and Print Design Portfolio -The Singapore FinTech Consortium Website Design & GetCapital Poster Print DesignAuthor: esourceittechnologies |
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Oil Pl Poster Print DesignAuthor: esourceittechnologies |
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VVIP Website DesignAuthor: esourceittechnologies |
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Real Options Valuation Website DesignAuthor: esourceittechnologies |
It’s fun time for Freelancers!Author: esourceittechnologies |
Let me try to read your mind
· Hmm! Something about Freelancing
· Huh! Another boring article on Freelancers
· Tips for Freelancers to succeed
Should above list be your thoughts, you would hear much more than that in this article.
Let’s discuss!
Are you Running out of projects as a Freelancer?
Or
Don’t have time to spend for yourself in tight schedule?
The above scenarios are completely contrary circumstances – aren’t they?
Oh YES!!
However, the solution is identical for both the scenarios. It’s relatively simpler than Freelancing and repeated activity in day to day life.
“Take a break" – Come out of your Freelancing world and spend time with nature and your family.
Let’s see, what could be your options to break out
· Throw away your Gadgets – Get rid of your Gadgets and leave your eyes and fingers stress free
· Stop thinking – Seems funny? It’s not. Stop thinking about freelancing and leave your brain stress free
· Love the Nature – Admire the nature’s beauty and forget yourself loving it.
· Lose yourself in Garden – Garden, as such you would live forever.
· Keep running around the Globe – Travel around the Globe, as such you would not return
· Dissolve your stress – Meditate and dive down deep inside yourself
· Crack and Laugh out – Don’t just smile, laugh out and stay young
· Kill your diet – Eat as such it’s the last day of your life
· Make crazy love – Love with emotion and gift your special ones what they deserve
· Make kids happy – Play with your kids and make them laugh out in happiness
· Help your friends/ neighbors - Come out of your nutshell and engage with your friends and neighbors
· Love your Bed – Wrap yourself and sleep as such there isn’t any tomorrow.
· Become a Musician – Listen to music and sing aloud as a crazy musician
· Become a Chef – Try cooking any cuisine that you love the most
· Become an Artist – Try any artistic work that can divert you from official stress
· Try something new – Try stuffs that you have never done before and have fun
Stratum Website DesignAuthor: esourceittechnologies |
Positive Safety Website DesignAuthor: esourceittechnologies |
Pocket Media Website DesignAuthor: esourceittechnologies |
Ottosys Website DesignAuthor: esourceittechnologies |
Ong-Shunmugam Website DesignAuthor: esourceittechnologies |
Web Design for Property RealtorsAuthor: esourceittechnologies |
Yes, I am talking about Property Realtors and Real Estate Business. Real Estate Business over the Globe has huge demand and the search for Land & Buildings is a never-ending hobby for the public. There prevail numerous Real Estate Agents World-wide and Singapore is no different.
The in-definite attraction towards Singapore infrastructure and effective Business strategies followed by Realtors plays a vital role for boosting this business. Marketing strategies include Voice Marketing, Newspaper ads, Television ads, Social Media promotion, Website development, Search Engine Optimization [SEO] and many more.
A Web Designer Singapore contribution towards the above-mentioned Marketing strategies is crucial with respect to Web design and Graphic Design services. Graphic Design contribution includes designing logo, business card, posters, flyers, brochures & booklets, tri-fold, banners, infographics and many such design concepts & materials.
Web services include Website design & development, Social Media posts & campaigns, SEO and many other services. There are few other Marketing strategies namely writing articles & blog contents, regressive Marketing through offers & discounts, for which an experienced content writer can play a major role.
Having these many Marketing strategies, the below section predominantly focuses on Website design services and essential elements of a Property Realtors Website. The vital requirements of a Real Estate Websites are listed below
· Clean Website layout with mandatory sections [hiring an experienced Web designer]
· Professional Website contents [hiring an experienced content writer]
· Quality “About us" page – depicting the Company history
· Portfolio/ Success story inner page – including the pictures of constructed buildings and other related places
· Testimonial page – including promotional feedbacks from the existing customers
· Filter & Search section – assisting the Website visitors to filter their options and search for exact necessity
· Contact us form linked with your email account – guiding the users with essential information and with proper validation
· Animations and videos that can convert your visitors to buyers
· Offers and discounts – with posters and banners
· Information on forth-coming projects and currently running projects
Neglecting even a single necessity mentioned above may leave your Website in-complete and can provide less-effective result to the Website performance and Business.
Hoping the above article contents guide the Property Realtors for their Business growth, it’s time to say adieu with great thanks for reading my articles.
Web Design for Educational InstitutesAuthor: esourceittechnologies |
A high competition prevails between these Educational Institutes and vital key factor that decides the success is their reputation and professional Website they possess. I am proud to be a part of reputed Institutes such as International Institute of Professional Education and Research (IIPER)®, REAL OPTIONS VALUATION (ROV), Knowledge Resource Bank (KRB) serving them professional Websites and other related Web Services.
The challenges differ from domain to domain and Education industry is no different regarding Website design. Professional images, unique Website contents, immaculate UI/UX web design, dynamic services for Students, Teachers, Lecturers/Professors and Office admins add up spice to a quality Website design for Educational Institutes.
Infrastructure, Affiliations, Research works, Prospectus, Events and Certifications play their vital role in Website Design & Development and having dealt with reputed Educational Institutes has facilitated me recognize their business needs at ease.
Serving Institutes round the Globe has also assisted me to adapt with varied Educational concepts and has provided general awareness, helping me guide my Global clients the essential recommendations whilst portraying my service.
Educational Institutes are of various categories and comprise different aged Students. Thus, while designing the Website you need to mindful of those age variations and include contents & design appropriately.
- Professional Images
- Unique quality contents appropriate to age variations
- Clean UI/UX Web Design
- Dynamic services for Students, Teachers, Lecturers/Professors and Office admins
- Essential information [Infrastructure, Affiliations, Research works, Prospectus, Events and Certifications]
Web Design for Educational InstitutesAuthor: esourceittechnologies |
A high competition prevails between these Educational Institutes and vital key factor that decides the success is their reputation and professional Website they possess. I am proud to be a part of reputed Institutes such as International Institute of Professional Education and Research (IIPER)®, REAL OPTIONS VALUATION (ROV), Knowledge Resource Bank (KRB) serving them professional Websites and other related Web Services.
The challenges differ from domain to domain and Education industry is no different regarding Website design. Professional images, unique Website contents, immaculate UI/UX web design, dynamic services for Students, Teachers, Lecturers/Professors and Office admins add up spice to a quality Website design for Educational Institutes.
Infrastructure, Affiliations, Research works, Prospectus, Events and Certifications play their vital role in Website Design & Development and having dealt with reputed Educational Institutes has facilitated me recognize their business needs at ease.
Serving Institutes round the Globe has also assisted me to adapt with varied Educational concepts and has provided general awareness, helping me guide my Global clients the essential recommendations whilst portraying my service.
Educational Institutes are of various categories and comprise different aged Students. Thus, while designing the Website you need to mindful of those age variations and include contents & design appropriately.
Should you be a Web Designer Singapore or any Educational Institute designing your professional Website, make sure your Website include the below requirements
- Professional Images
- Unique quality contents appropriate to age variations
- Clean UI/UX Web Design
- Dynamic services for Students, Teachers, Lecturers/Professors and Office admins
- Essential information [Infrastructure, Affiliations, Research works, Prospectus, Events and Certifications]
Web Design for Product CompaniesAuthor: esourceittechnologies |
I am pleased to work with these product companies in providing Web services and Digital Marketing. Experience gained from ROV, Jovil Universal and Infantron - leading product companies in Singapore has helped me serve more product companies all over the Globe. The vital thing for a Web Designer is to admire the products and know it's complete features.
In contrast to other educational, Corporate and Government Websites, designing Website for product companies require unique approach and creativity. The Website layout needs to be configured depending on the product and their functionalities.
Product images needs to be optimized before being placed in the Website and each product specification needs to be represented in a user-friendly way. Inclusion of e-Commerce feature is an essentiality to the product based Websites and this feature makes a Website complete.
Content Management System (CMS) namely WordPress and Joomla are the best choice for product based Websites providing all feasible features and solutions. Maintaining the product information such as pricing & specifications and categorizing them is made simpler in CMS than other Web development platforms. WooCommerce in WordPress is a useful plugin for providing safer online payment features.
Web Design for Financial CompaniesAuthor: esourceittechnologies |
Being a Web Designer Singapore, it has been a pleasure working with leading Financial companies namely GET CAPITAL, BUSINESS LOANS, FTF and more of its kind. Having prior knowledge on their Business flow has facilitated me providing sensible Web Services and continue an enduring relationship with these Financial industries.
I have offered variety of services to these Financial Companies that range from Logo Design, Web Design till Web application development. Business calculators, appointment schedulers are few of its kind and I am open to any requirement that challenges me and assess my durability.
Finance industries are unlike other servicing industries thus, require professional approach in providing Web services. UI/UX part plays a vital role and special attention is provided to “Mobile Friendliness". The Web applications involved in the Website is Mobile ready and is easily accessible over any mobile devices of any dimension and platform.
Beginner Guide – Business and Google PlusAuthor: esourceittechnologies |
Profile and Business Page Creation:
It is essential for your business to have a Google+ profile and Business page with unique descriptive contents to show case your Business and Services.
Name your Google+ profile and Business page related to your business or services having SEO in mind. It is vital to be aware of Business Keywords before naming your Profile or Business Page.
Common Mistake - “Information describing about your preferences"
Your Google+ circle look for your Business description and not your preferences. Guide your Google+ circles to go through your services with clean option and motivate them to handshake business with you.
Describe your Business Page identifying your business strength and showcasing your business portfolio. Include the essential Business links so that your circles visit your business webpage and know more about you.
Common Mistake - “Having an in-complete profile"
A complete Google+ Profile can only fascinate more Business circles and a partially complete profile does not. It brings “Trust worthiness" towards your Business and generate more Business circle.
Common Mistake – “Keyword Stuffing"
It is understandable that Keywords need to be included in your profile information and Business Description. However, stuffing more keywords onto the information is not prescribed in any case. Include maximum of 3 Keywords for every 500 words in your Business description and Profile information.
Common Mistake – “Uploading bad cover image"
Your Cover Image should speak your business and it should be of high quality. It is also essential to be unique, creative and clean.
Communicate with your Business circles:
Having built a good number of circles, be sure you communicate with them as and when required. Regular communication boosts the relationship and creates good bonding.
Common Mistake – “Poor Google+ posts"
A quality Google+ post can get more likes and +1 when compared to a post that is non-attractive and poor. A Good Post need not always speak your Business and Services, rather communicate non-business-related posts now and then. This may encourage your circles to follow your posts and get more likes.
Common Mistake – “Posts that Spam"
Spamming your Business and Friends circles with Spam posts may lead to decrease in circles count and post visits. You may include links in your post but to limited usage.
Common Mistake – “Ignoring Negative comments and not appreciating positive comments"
Whenever your Google+ posts receive a negative comment, it is not recommended to ignore them. It might hurt your business as well as your reputation.
It is also not recommended to ignore positive comments and as a Business owner you need to follow up with the comment responding them appropriately. This might even close business deals with your circles.
Join Google+ Communities:
As a Business Owner, it’s high time to join Google+ communities related to your business and services. This can be beneficial in many terms.
· You get linked with more Business circles
· The Community updates and information help you grow your business
· Communities encourages more interaction
Once joined with related Communities, post information and posts related to your business in professional means and help other community circles gain more awareness. This enhances your popularity amongst the circles and help you gain more contacts.
Beginner Guide – SEO and PinterestAuthor: esourceittechnologies |
This article is not to direct the readers about settings and how to work with Pinterest. Instead, we’re going to discuss on how to optimize your Pinterest profile, Boards and Pins effectively with respect to SEO.
Now we need to act smarter to use Pinterest effectively and optimize your profile and Pins with proper strategy.
How do we do it? Let’s Discuss!!
Profile Creation and Optimization:
Whether be it any Social Networking Sites, Profile creation needs special attention and require unique approach employed.
How do we start?
Start by creating a Username that is SEO Friendly. You can always configure this Username through settings at any time. However, it is not prescribed to change once created.
A thoughtful Profile information is equally important as a username. Provide quality contents related to your business/services and keep them short and sweet. Your Profile information need to influence other users to follow your pins and make you a trustworthy Pinterest User.
Board creation and Pins Optimization:
Once the Pinterest Profile is created, next essential activity is to create Boards to save your pins.
Now, how to name your board?
• Your Business Name – For instance, eSourceIt Techologies
• Your Business type or Services – For instance, Web Design Singapore
• Your Designation or role – For instance, Web Designer Singapore
Include an appropriate description for your boards such a way that it can guide the followers in the right direction.
Having created the board, now it’s time to create PINS from your business and other related websites. Your generated Pins should represent your profile and Business Services and it should be unique and creative such that it gets re-pinned by the other Pinterest users.
An appealing image can increase the opportunity of getting re-pinned and enhance the traffic flow towards your website.
For instance, being a Web Designer Singapore, I would Pin my unique Website portfolio images to showcase my talent.
Hashtags and Keyword Optimization:
Hashtags might play an important role in other Social Networking Websites, it is not the case with respect to Pinterest. Hashtags are generally used to reach your target audience and in the case of Pinterest, your pins can reach your target audience and followers even without the help of Hashtags.
The above statement does not restrict you include Hashtags however, it is advisable not to concentrate too much on them while creating the pins.
In contrast, using appropriate Keywords in Pins needs special attention and optimizing the keywords before generating the pins is always essential.
How do you optimize your Keywords?
In general, Keywords play a main role for SEO and Digital Marketing. Should you be a Logo Designer in Singapore, your Keywords may be of the following
• Logo Designer Singapore
• Logo design Singapore
• Logo Design at affordable price
If in case, you are interested in short keywords
• Logo Design
• Graphic Design
• Logo
FACEBOOK DO'S AND DONT'S– BEGINNER GUIDE PART IIAuthor: esourceittechnologies |
Pictures talk more than words!!
Yes, it is true and the photos you upload speak about your Business. The primary thing to remember is adding appropriate caption to the photo, so that the visitors understand the reason for which the photo is placed.
Events – another primary activity that can boost your Business!!
Events that are included ought to have an appropriate description included such that it should guide the readers to follow up with the event with ease. Handling events with smartness can keep your Business moving and can generate new deals.
In-bound links to Facebook page:
Generating in-bound links to your Facebook page always helps your Business and it enhances Facebook page popularity. Employing proper SEO techniques in promoting your Facebook page can help a great deal.
It is additionally vital to boost the exposure of your Facebook page in various search Engines and build your audience group by effective Facebook Marketing Techniques.
Create Campaigns:
Creating campaigns can also help you execute local marketing, where you choose your best locality/coverage area to target your Customers. These campaigns are less expensive and makes sure the Return on Investment [ROI] is guaranteed.
Direct Link to your Business Website:
Posting direct links of your Business website can generate business awareness in readers mind and motivate them to hand-shake business with you. The cautious thing to be noted, you do not spam with the links and garbage your Facebook page.
Spamming may lead to termination of your Facebook account, losing your hard-worked Facebook page and its related business information.
Thank you again for all your support for this article and the previous article related to SEO. Should you require any further information or a Web Designer Singapore for your Web projects, contact Subraa @ +65 97957890.
FACEBOOK DO'S AND DONT'S - BEGINNER GUIDEAuthor: esourceittechnologies |
Limited to Harvard College Students, Facebook started its tenure on 2004. It soon began to enlarge its coverage to the Global World and have reached its top most position in quick time.
Yes, it will be amazing if one can follow the growth of Facebook closely. In any case, this article is not about the growth of Facebook. Rather let us discuss about how one can grow their business through Social Media and utilize Facebook effectively.
The fundamental step a Business Owner in Facebook is creating a “Facebook Page". Be sure you answer the below set of questions before doing so.
· What ought to be the logic behind creating a “Facebook Page"
· What needs to be done whilst creating a “Facebook Page"
Let us discuss!!
Relevant Facebook User Name:
Naming your Facebook account plays a vital role in your Facebook journey, be it Personal account or Business account. This article mainly focuses of Business Services and Products, thus let’s concentrate on the same.
How do we choose the best Name? Should it be
· Your First Name / Last Name
· Company Name
· Business Services Name
· Business Product Name
Should you be a Web Designer Singapore, the best option would be using your “First Name / Last Name"
Or
A Business Owner, any of the other three options can be employed depending on the brand.
Persistent Facebook Page Title:
Being an owner of Facebook account, the next step is to have a best “Title" in mind for your Facebook Page. Now, what can the title be related to?
· Business Name
· Business Services / Products
· Business Keywords
It can be any of the above.
Now that you have chosen the best TITLE. The next key thing is to keep them unchanged forever so that your Followers and Customers do not get complicated with your Facebook page changes in future.
About Section – be Precise:
Should you be a Business Owner, what visitors look for in your Facebook page is Business information not your “Life history"
So,
· How do you start?
· What should be the hierarchy?
· What all should I include?
· What should not I include?
What should not I include?
“People are not interested to know about your likes and dislikes
They aren’t bothered about your life experience and Family
They aren’t visiting your Facebook page to see your entertainment part"
What should I include?
“Introduce your business to the World and explain what type of service you do
What are your qualities and how efficient you are
Step ahead with your portfolio samples to showcase your skillset
White Hat vs Black Hat – Part IVAuthor: esourceittechnologies |
Guest Posting is a very effective technique to enhance the business brand, in particular the forums site and blogging sites. However, few SEO analysts think the other way around as well. Yes, I am talking about spamming the Guest Posts through their business/service URLs. This is highly considered as an un-fair technique in online SEO promotion. The spam URLs specified whilst spamming can be affected in multiple ways.
White Hat SEO vs Black Hat SEO – Part IIAuthor: esourceittechnologies |
Keyword Stuffing:
As discussed in my previous article about White Hat SEO Techniques, Quality contents in the Website helps you get recognized soon by Search Engines. However, should we over-do and stuff the Keywords more than the appropriate ratio, is a very big question. Well, if you over do and stuff your website to achieve ranking within a short stint, your website gets penalized for this action and can be black listed. Google calls this action as “BLACK HAT SEO" technique.
Best recommendation is to include “2 to 3 Keywords" for every 300 words.
Alt Description – being over optimized:
This relates to “Keyword Stuffing" as well. As a Web Designer, you should be aware about ALT tags. They come as an inclusion to “img" tag.
Providing one keyword in the ALT tag do not hurt the Website and SEO process. However, including all your keywords all together in a single ALT tag may lead to Keyword Stuffing and be listed in the BLACK HAT SEO" technique
Internal Links – being over optimized:
Better usage of Inbound links is one of the best method to make you recognized by Search Engines. Having said this, we ought not over-do as well.
The TITLE tag inside the internal links plays a vital role. Stuffing too much Keywords in TITLE tag is not recommended as per the WHITE HAT SEO" technique. You may include a single keyword that works out well for you.
The Link Text too plays a major role in deciding the SEO technique. You ought not stuff your keywords in the link text as we do in the other cases.
For instance, the link texts below can explain the appropriate SEO techniques
title="Web Designer Singapore services" – WHITE HAT SEO
title="Web Designer Singapore for Singapore Web Design Services with logo design services " – BLACK HAT SEO
Text and Links – keeping it invisible :
Search Engine algorithm is typically written to find all these invisible text and links stuffed with keywords. This is not a recommended practice and will be penalized for following the BLACK HAT SEO technique.
HTML Headings – being over optimized:
Search Engines typically crawl the HTML Headings with high priority and best usage of HTML headings can help you gain best support from the Search Engines. However, Repeating the main Keywords in the HTML Headings will make the Search Engines think twice while crawling and can even list you in “BLACK HAT SEO" Technique.
For instance,
Heading 1: Web Designer Singapore
Heading 2: Web Designer Singapore Services
Heading 3: Web Designer Singapore Portfolio
Heading 4: Web Designer Singapore Testimonial
Should you notice in the above instance, “Web Designer Singapore" is repeated all Headings. This is not a not a recommended practice and can be penalized for the same.
White Hat SEO vs Black Hat SEOAuthor: esourceittechnologies |
“BLACK HAT SEO" and “WHITE HAT SEO"
Well!! What it is all about?
Google dependably recommend “WHITE HAT SEO" while the other is treated as a crime.
Let us list out few techniques those fall in above criteria.
WHITE HAT SEO:
Unique and quality content:
The most ideal way to approach a website development is having an appealing design at the top of the priority list as well as having original quality website content. Both design and content should be unique to gain best attraction towards the Website.
An experienced content writers knows the importance of incorporating related contents onto the Website which includes business/ services keywords in-between appropriately. The ratio between Keyword and complete content plays the crucial role as “Keyword Stuffing" harms the SEO performance.
Structural Semantic Mark Ups:
Guiding the Search Engines to crawl through the Website is very important and can be easily accomplished employing Structural Semantic Markups.
Coding with proper standards and Mark Ups help the Search Engines to understand the Website Flow and crawl through with ease. Appropriate usage of Headings [H1 to H6] and different types of tags enhances the trust on your Website and makes sure you are employing “WHITE HAT SEO" technique.
To summarize the fact, better ON-PAGE Optimization is always the better alternative to enhance the opportunity of getting recognized.
Rich and Quality Inbound links:
The relationship between the Home Page and the inner pages plays a crucial role and this relationship can be strongly bound through quality Inbound links.
You may ask “Navigation Menu" does this job!!
Why do we have to bother about Quality Inbound links?
It makes a difference!!
Search Engines always hunt for Keywords that links to the other pages of the Website internally. This helps them to crawl easily through those pages without any challenge. Inbound links are also helpful in guiding the Search Engines what the other pages are all about.
Meta Tags and Titles:
As per the recent update in Search Engine algorithms, Meta Tags are regarded as a low priority, however it is always safe to include them following the standard ON-PAGE techniques.
The Website with “Meta Keywords" gets more benefit than those Websites which does not have one.
Following the constraints for each Meta Tags is essential and it will be of no use including them with no proper standards.